📊 The Hidden ROI of PR for Startups

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Amaze partners with VisitIQ to gain real-time insights across 13M creators and 200M fans. The integration offers AI-powered audience segmentation, behavior modeling, and fan heat mapping—helping brands and creators better tailor content and campaigns. Read more.

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💡 Today’s Insight

The Hidden ROI of PR for Startups

Startups often undervalue PR, thinking it's just about press releases or buzz. But PR builds credibility, awareness, and trust among customers, investors, media, and partners—all essential for visibility and growth. Overlooking PR leaves you invisible, which can cost you opportunities and revenue.

Key Takeaways

• Trust-first strategy: PR helps shape how your startup is perceived before any direct engagement.

• High return on investment: Media mentions and earned credibility can outperform paid ads in long-term value.

• Investor and partner magnet: Visibility through PR attracts investment, talent, and strategic partnerships.

• Story matters: A compelling narrative helps your startup stand out in a crowded market.

• Scalable impact: A strong PR foundation supports future launches, funding rounds, and market expansion.

Click here to read this story.

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