🎬 Pictory + Zapier Automates Video Creation

SEO strategy template: How to showcase business impact

SEO is way more than just keywords. Becoming findable in organic search and AI search requires alignment with business strategy. Use this SEO strategy template to lay the groundwork, identify gaps and opportunities, and prepare for the executive pitch.

🎬 Pictory + Zapier Automates Video Creation

Pictory, an AI-driven video platform, now integrates with Zapier to automate video production workflows across more than 8,000 apps. New row in a spreadsheet, form submission, or CRM input can instantly trigger a polished video—complete with voice-over, branded visuals, and auto-publishing—to platforms like YouTube. Read more.

🤝 Blackbaud Integrates Constant Contact into Fundraising Platform

Blackbaud has embedded Constant Contact’s AI-powered email, SMS, and social tools into its Raiser's Edge NXT software. This gives nonprofits fast, personalized outreach without switching systems, enhancing donor engagement and campaign execution. Read more.

🤖 DeepSeek Maps China’s Shopper Journey with AI Tech

China Skinny reports that DeepSeek tools are reshaping how brands map buyer journeys—from social commerce to in-store behaviors. These AI insights help marketers tailor content more precisely in China’s fast-moving digital economy. Read more.

💡 Today’s Insight

LinkedIn Influencer Marketing – The Untapped Opportunity

With influencer marketing set to top $10 billion in the U.S., LinkedIn—long overshadowed by Instagram and TikTok—is emerging as a powerful channel for B2B. It offers credibility, targeted reach, and measurable impact through professionals shaping industry narratives.

Key Takeaways

• Credibility matters: LinkedIn influencers carry professional authority, boosting brand trust.

• Business relevance: Content aligns better with decision-makers and industry-specific audiences.

• ROI clarity: Engagement metrics—profiling, post clicks, inquiries—are easier to measure. 

• Niche-driven: Micro-influencers in sectors like tech, finance, or leadership deliver focused impact.

• Underserved channel: Brands tapping LinkedIn now have less competition but growing opportunity.

Click here to read this story.

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