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- 👨🏫 Free Training for Minority-owned Small Business in Florida
👨🏫 Free Training for Minority-owned Small Business in Florida
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👨🏫 Free Training for Minority-owned Small Business in Florida
Minority-owned small businesses in Southern Florida can get free training focused on sales and technology. These sessions are conducted by The Miami Bayside Foundation, after it received a $500,00 grant from the PNC Foundation. Read more.
🕵🏼♂️ Key Metrics Beyond Clicks
To effectively measure marketing success, it’s essential to look beyond just click-through rates. The Financial Brand discusses five key metrics such as customer lifetime value, brand awareness, and customer engagement that can provide a more comprehensive view of a campaign’s effectiveness. Read more.
🎯 Building a Strong Digital Strategy for Franchises
Franchising.com offers insights on creating a well-rounded digital marketing strategy. A multipronged approach that includes SEO, content marketing, social media, and paid advertising ensures that franchises reach their target audience efficiently while fostering long-term growth. Read more.
💡 Today’s Insight
LPL Launches Digital Marketing Platform
LPL Financial has unveiled a new digital marketing platform designed to assist financial advisors in connecting with clients. This platform combines customizable marketing tools with integrated data analytics to help advisors streamline their outreach, enhance engagement, and track performance. By leveraging AI-driven features, LPL’s platform simplifies the marketing process, allowing financial advisors to focus on building client relationships.
Key Takeaways
Customizable Tools: Advisors can tailor the platform to their specific marketing needs.
AI Integration: Features powered by AI help optimize campaigns and provide actionable insights.
Enhanced Engagement: The platform improves client outreach through efficient, targeted strategies.
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